Selling and buying physical products is a common practice. But there are a variety of types of services that people require as well, like SEO, copywriting, web development, and many more. It is essential for companies to be able to offer all of these services online because it allows them to reach a wider range of customers and earn more.
Businesses are also offering services that do not contain physical elements, such as coaching or performance consulting. These types of services may be hard to sell because they are more subjective and could require a little more time to understand. However, it is crucial to sell these services since they are extremely valuable to clients.
For the global population the number of people with no internet access has decreased dramatically over the past decade, but 3 billion people still remain offline. Inaccessibility to digital services may result in being shut out of information or education as well as social networks that a large portion of the world considers to be a given. It can also hamper access to healthcare and other services provided by the government.
We found that demographic variables, such as gender, age, socioeconomic standing, and levels of participation were associated with perceived benefits from online services for social and health services. ICT-related variables (i.e. accessibility, ability to use, and the degree of use) were most consistently associated with benefits. Moreover, self-rated poor health was consistently related to lower perceptions of the benefits of all those studied.
